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TikTok
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15/07/2022
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TikTok Announces New Partnership with NCSolutions on Improved Brand Lift Measurement
TikTok’s looking to help marketers better track response to their in-app campaigns via a new partnership with NCSolutions, ...
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13/07/2022
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TikTok Adds New Inventory Filters to Ensure Safe Ad Placement in the App
TikTok’s looking to provide more ad placement assurance for brands with a new ‘Inventory Filter’ process, that will ...
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08/07/2022
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TikTok Launches Free Marketing Education Series for SMBs
TikTok is launching a new initiative to help small businesses learn the key tips and tricks to maximizing ...
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06/07/2022
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TikTok Looks to Reassure US Authorities that US User Data is Not Being Shared with the CCP
After an FCC Commissioner called on Apple and Google to ban TikTok from their app stores last week, ...
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02/07/2022
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TikTok Tests Dedicated Shopping Feed with Users in Indonesia
With TikTok’s parent company ByteDance coming under increased revenue pressure, you can expect to see more eCommerce integrations ...
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24/06/2022
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TikTok Launches New ‘Attribution Manager’ to Provide More Ad Performance Tracking Capacity
TikTok marketers rejoice – today, TikTok has released its new Attribution Manager tool, which enables advertisers to set ...
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23/06/2022
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TikTok Updates Ad Policies to Limit Unwanted Exposure Among Younger Users in Europe
TikTok has agreed to change its policies around branded content to ensure greater transparency, in line with EU ...
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18/06/2022
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TikTok Announces Full Merger of US User Data to US-Based Systems, Amid New Reports of Chinese Access
After years of scrutiny over the potential for TikTok to be used as a surveillance tool by the ...
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16/06/2022
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TikTok Shares New Insights into How Users Respond to Promotions in the App
TikTok has shared the second installment of its ‘’Path-to-Purchase’ Report, which takes a deeper dive into how TikTok clips ...
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14/06/2022
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Meta, TikTok, Google and Twitter All Preparing to Sign-On to New Misinformation Rules in Europe
Amid ongoing debate around the impact of misinformation shared online, and the role that social media, in particular, ...
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